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Customer Engagement

What happens when a premier cruise line makes business outcomes a top priority? I recently met with two leaders from the cruise line, and they shared insights and experiences on how they drive customer engagement—while adding real value to their organization by leveraging some of the latest ...
Verint’s John Goodson, SVP & GM, Products, Customer Engagement Solutions, hosted an invitation-only CIO/Executive Roundtable and Dinner on the topic of Robotics and Artificial Intelligence (AI) on February 21 in Atlanta’s Perimeter area. Executives from more than two dozen leading organizations ...
In my new blog for Customer Think, I discuss how the impact of the back office should not be underestimated when discussing the customer experience.
Well, are they? We all probably understand that in today’s highly competitive and personalized marketplace, customers want to engage with you on their terms—whenever and however they want. However, one omnichannel size does not fit all.
This week as we celebrate Valentine’s Day, it’s a good time to remember the role that emotion plays in customer service. Have you thought about that before? If you haven’t, consider how your positive feelings about a brand partly arise from the good feelings you had about a customer service ...
The world is full of old and new—few of us go through day-to-day life the same way we did ten years ago. However, some things—like traffic!—remain essentially the same. Engaging customers is no different. The old and the new have been coexisting for a while now—2018 is where they truly merge. It’s ...
MarTech Magnified: Evolve Your Marketing with Changing MarTech February 2; Tysons Corner, Virginia Verint’s Nancy Porte, vice president, global customer experience, will be part of a panel presenting “Customer Experience, Customer Success, Customer Retention: Are They All the Same?” from 4 to 4:45 ...
In today’s ultra-competitive market, Customer Experience (CX) is a strategic imperative that is helping market leaders aggressively grow their business through new customer acquisition and existing customer retention. However, even market leaders need to stay vigilantly attuned to changing consumer ...
Serving customers with excellence is imperative in today’s highly competitive, fast-moving world. We all know that—every advantage is important. Recently, I was a panelist on a session at the Incite Customer Service Summit in New York City called “Proactive Social Care: Engage Your Online ...
You probably know that online communities are growing in popularity and offer a variety of benefits. As a CX professional, I like the idea of communities. And speaking for the company I work for and its nearly two-year-old social community, I can testify to these benefits of having our own online ...
Senior executives ‘walk the walk’ in firms that are truly customer-centric. How can you make it happen?   Senior executive buy-in is high on the list of ingredients for successful customer experience (CX) programs. In a previous column, I wrote about how to achieve this when you’re starting a ...

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